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Making the tracking of customer experience lively! | Case Study

Jun 14, 2019 | Case Studies, Financial Services, Service & User Experience

How can a financial service firm with a growing number of products, and service channels know where to get the best return from improving customer experience?  By having a platform that tracks all the key experience moments with actionable metrics and live reporting....

Random Acts of Service: Would your customer service pass the Turing Test?

Jun 26, 2015 | Service & User Experience

Who is likely to give you the best customer service, a human or a robot?  While the answer may seem obvious (hint: the human!), automated services are hard to beat for routine types of services, and they are getting better!  These automated procedures are the backbone...

Building a Customer Centric Business with Customer Journey Mapping

Jul 12, 2014 | Product & Offer Development, Service & User Experience

Creating a customer-centric business is not just about creating products and services that satisfy; it is also about creating an experience that drives business outcomes. A win-win situation for you and your customers. An approach that has helped many businesses to...

Linking Service Delivery to Customer Behaviour

Jun 12, 2014 | Insight Methods, Service & User Experience

What drives customer retention and repeat buying? Having the right product at the right price is definitely key to keeping your customers. However, when products are easily substituted and prices are competitive it is the service experience that can create your...

Using the Customer Lifecycle to Drive Service Improvement

May 12, 2014 | Product & Offer Development, Service & User Experience

With each encounter a customer’s experience with your business changes and so do their expectations, the products they use, and which service delivery channels they rely on. Similarly, as a customer – business or consumer – moves through their lifecycle with your...

Using Behavioural Economics’ EAST Framework to Improve Uptake and Compliance

Feb 12, 2014 | Insight Methods, Product & Offer Development, Service & User Experience

You have the product that you know customers will want, the price is right, you have distribution, and the advertising achieved that all-important top quartile result. So where are all the sales?  A simple Behavioural Economics framework may have the answer. Public...
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Eris Strategy

We are a Sydney based market research company that creates evidence based strategies for clients seeking growth.  We help our clients with research that uncovers their sources of market growth through the use of the latest in behavioural science and management thinking.  With these insights we help clients to deliver strategies that create growth opportunities through communication, product development & service delivery.  

Recent Posts

Recent Posts

  • The Consumer Behaviour of Toilet Paper Hoarding
  • How you can still do qualitative research during the COVID-19 outbreak ?
  • Using Advertising Market Research to Create Effective Advertising
  • Will your next market segmentation fail?
  • How to Do Market Segmentation for Your Business | A Practical Guide

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Contact us

02 9660 0827
0404 707 752
engage@erisstrategy.com.au

Annandale, Sydney, NSW, 2038

Contact us

02 9660 0827
0404 707 752
engage@erisstrategy.com.au

112a View St, Annandale, Sydney, New South Wales 2038,

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