Insight + Strategy
Categories
Driving sales with customer experience | Case Study
How can a mature business turn around their declining retail sales? By creating a distinctive in-store customer experience that is based on a deep understanding of the customer journey that is distinctive and encourages customers to return. Businesses can always...
Building brand assets for packaging and retail | Case Study
What can a grocery brand do to stand out in the crowded weight management and supplements market with only a small budget? By making sure that their brand maximises every opportunity by creating distinctive brand assets, is memorable and tells a relevant brand story....
Finding new insights to revitalise a mature category | Case Study
How can a consumer goods and healthcare business breath new life into their dying brand? By developing a strategy and product offer that is based on a clear understanding of the category from the consumers’ perspective, and how this really drives market penetration,...
Cutting through the clutter to engage with GPs | Case Study
How can a government agency clearly communicate and engage with doctors about training and staying up to date with the latest evidence-based practices? By designing an approach that understood how medicine-related communication and training were prioritised, managed...
Engaging with industry for course development | Case Study
How can a vocational education provider meet industry needs and provide a pathway that will attract fee-paying students? By developing an offer that understands employer needs, market trends and what motivates students to commit to professional development. For a...
Improving education access for all! | Case Study
How can a world-ranked university increase applications from students from socially and economically disadvantaged backgrounds who could succeed at their institution? By creating an integrated program that understood how the student journey created an experience that...
Making a splash when launching an MBA into a crowded pool | Case Study
Could a world-class MBA program transfer their success into a new market? Through a deep understanding of what students want from a new entrant, we helped our client evaluate the market opportunity and design their entry strategy. Being successful in one market can...
Becoming first choice for R&D and professional education | Case Study
How can a university become a preferred partner for R&D and professional education? By clearly understanding how the market perceives them, know what they need to do to become a preferred provider, and then commit to promoting themselves to the market. While our...
Helping a bank find and communicate the right brand positioning | Case Study
In a local market with over a hundred active competitors, and new competitors emerging almost daily, how does a banking service provider stand out from the crowd? By uncovering insights that drive the customer journey from moment that consider leaving a provider to...
Improving the third-party customer experience | Case Study
The third-party channel for many financial service providers is their main source of sales and customer experience. By understanding the broker experience from both the customer and broker perspective, we helped our client to grow their business and their improve...
Understanding competitor’s campaigns to build strategy | Case Study
In a competitive market, your competitors are a key source of insight. By monitoring and analysing individual campaigns and media spend, we helped our client build strategies that improved media spend efficiency and extract insights from competitors. Over two thousand...
Brand tacking that you can bank on | Case Study
Building a brand and sales requires knowing what is happening in the market and with your brand, across all media and markets. We helped our client to not only know what was happening in their market but forecast trends and how they could build their brand as the...
We'd love to hear from you.
Mobile 0404 707 752
Email engage@erisstrategy.com.au
Sydney, New South Wales, Australia 2038