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Eris Strategy

Helping a bank find and communicate the right brand positioning | Case Study

Jun 14, 2019 | Brand & Communications, Case Studies, Consulting Services & Project Management, Financial Services

In a local market with over a hundred active competitors, and new competitors emerging almost daily, how does a banking service provider stand out from the crowd? By uncovering insights that drive the customer journey from moment that consider leaving a provider to...

Improving the third-party customer experience | Case Study

Jun 14, 2019 | Business & Stakeholders, Case Studies, Financial Services, Service & User Experience

The third-party channel for many financial service providers is their main source of sales and customer experience. By understanding the broker experience from both the customer and broker perspective, we helped our client to grow their business and their improve...

Understanding competitor’s campaigns to build strategy | Case Study

Jun 14, 2019 | Brand & Communications, Case Studies, Consumer Goods & Retail, Financial Services

In a competitive market, your competitors are a key source of insight. By monitoring and analysing individual campaigns and media spend, we helped our client build strategies that improved media spend efficiency and extract insights from competitors. Over two thousand...

Brand tacking that you can bank on | Case Study

Jun 14, 2019 | Brand & Communications, Case Studies, Financial Services

Building a brand and sales requires knowing what is happening in the market and with your brand, across all media and markets. We helped our client to not only know what was happening in their market but forecast trends and how they could build their brand as the...

Making the tracking of customer experience lively! | Case Study

Jun 14, 2019 | Case Studies, Financial Services, Service & User Experience

How can a financial service firm with a growing number of products, and service channels know where to get the best return from improving customer experience?  By having a platform that tracks all the key experience moments with actionable metrics and live reporting....

Becoming #1 for customer banking | Case Study

Jun 14, 2019 | Brand & Communications, Case Studies, Financial Services

How does a medium-sized bank achieve strong sustainable growth in a flat market? By repositioning itself as a primary bank, and not as a niche product specialist. A banking client was experiencing growing pains. They were not so big that their size ensured they made...
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Recent Posts

  • Taking Australian Hospitality VET and Education to Asia and Beyond! | Case Study
  • Bank and Financial Services Market Research
  • How to Do Customer Research | A practical guide
  • Using Insights to Grow a Family Planning Brand | Case Study
  • The Consumer Behaviour of Toilet Paper Hoarding

Recent Posts

Recent Posts

  • Taking Australian Hospitality VET and Education to Asia and Beyond! | Case Study
  • Bank and Financial Services Market Research
  • How to Do Customer Research | A practical guide
  • Using Insights to Grow a Family Planning Brand | Case Study
  • The Consumer Behaviour of Toilet Paper Hoarding

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  • Product & Offer Development
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  • Business & Stakeholders
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  • Financial Services
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  • Consumer Goods & Retail
  • Social & Government
  • Technology & Commercial

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0404 707 752
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